LinkedIn is the new sales floor…

Your prospects are scrolling. Make sure they see you.

B2B buyers have changed. B2B sellers have not. You’re already behind.

From ignored to unforgettable.

Learn how modern buyers actually buy.

As Featured In:

%

of C-level executives use social media when making purchasing decisions

B2B sales is forever changed. Adding names to a sequence, blasting sales-y emails, and sending spammy InMails…those do more harm than good. Modern sales focuses on authenticity, personalization, creative messaging, and leveraging social media. That’s where we come in. Luminetics’ modern prospecting methodologies drive pipeline, exceed quotas, and put your brand in the top 1%.

 Our Clients Typically See

%

quota achievement

%

more interactions

%

more impressions

We help B2B sales teams drive revenue through social selling.

The Modern Social Seller

A Proven Self-Guided Social Selling System Your Competitors Wish They Had

Your complete, turnkey system for turning LinkedIn into a revenue engine. Profiles, content, and outreach all working together to drive real pipeline.

5 on-demand courses. Customized AI tools. Live team support. 

Choose from the self-guided version or combine it with live virtual training customized for your team. 

It’s a great training program that has the right amount of balance with instruction, workshops and follow up to ensure the necessary skills are put into action. My team was constantly achieving 120%.

Eric Egger

Enterprise SDR Manager, ExtraHop, ExtraHop

Within 48 hours our team had action items in motion and were already seeing increased engagement from prospects. Mandy and her team have mastered the ability to inspire teams to actually adopt what she is teaching.

Michelle Hernandez

Director, Strategic Partners, Aceyus, Aceyus

Green Robot

Stop guessing how to make LinkedIn profitable.

Get a Free Custom LinkedIn Strategy Built by AI for Your Business

In 5 minutes, you’ll know who to target, what to post, and how to turn it into pipeline.

“That training session has ultimately opened up so many doors that I did not know were available to me.”

Will S.
Director of Strategic Accounts at Disperse

“The biggest takeaway was the LinkedIn profile optimization. It provided tangible results in increased profile visits.”

Hunter L.
Business Development Representative, ExtraHop

Here’s what kind of results you can expect

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Why Top-Performing B2B Sellers are Choosing to Ditch the Pitch and Embrace Social Selling

%

Social Sellers increase in revenue growth compared to laggards

%

of B2B buyers are active on social media.

%

of salespeople using social selling report an increase in sales

%

More opportunities are created in comparison with non-social sellers

Social Selling Stats from MarketSplash

How can you lead your industry and consistently drive qualified pipeline?

Level Up Your Teams’ Prospecting Skills

Equipping your sales team with the right strategies and tools is crucial for standing out and driving revenue. Luminetics’ top-rated social selling programs offer comprehensive training to maximize LinkedIn, Sales Navigator, and email to drive consistent opportunities. We guarantee real results in under 30 days.

Learn about our Modern Social Seller program here ➞

Invest In Building Your Brand

Your sales and executive team’s brands are equally important as your company’s brand. Investing in both boosts market visibility and trust, establishing your team as industry leaders. Our Executive Influence program transforms your team into mini thought leaders, enhancing your brand’s influence and setting you apart.

Learn about our Executive Influence program here ➞

Partner With Creative Minds

Staying ahead in B2B sales and marketing demands agility and innovation. Our Go-to-Market strategies offer just that, ensuring your strategies are as dynamic as the marketplace. As your strategic partner, we enable you to focus on closing deals and exceeding goals, while helping you navigate the ever-changing buyer landscape.

Learn about our GTM strategies here ➞

Get Mandy’s New LinkedIn

Tips Every Thursday

Subscribe to LinkedIn Insiders and get a free copy of Mandy’s Ultimate LinkedIn Profile Checklist.

What results can you expect from having a team of social selling ninjas?

We are so confident your team will see results with our Modern Social Seller program, that we offer a risk-free guarantee. If you don’t see results in 30 days after your team implements our systems, we’ll refund your investment.

With Mandy’s support, our team improved connection and reply rates, boosted views, comments, and overall visibility for both their own content and Loadsmart’s. We highly recommend her for specialized sales training — she’s great to work with and delivers real results.

Stephanie Benavidez

Head of Sales Enablement, Loadsmart

Mandy’s expertise in LinkedIn is truly remarkable. Her training sessions were invaluable in helping our team harness LinkedIn’s full potential. We’ve seen a significant improvement in our LinkedIn presence and engagement.
Weston Norris

SVP Enterprise Sales, Xometry

Mandy’s guidance has been invaluable in helping us effectively utilize tools like Sales Navigator. I wholeheartedly recommend her and her team to anyone seeking to enhance their prospecting efforts.
Cress Cookston

Sr. Manager, SMB Sales, T-Mobile for Business

There’s a new way to sell in B2B.

And it doesn’t involve mass cold emails, relying on sequences, and blasting InMails.
!

Frequently Asked Questions

What is social selling, and does it actually work?

Social selling is the process of using platforms like LinkedIn to build credibility, identify and engage the right buyers, develop relationships, and create sales conversations.

It works best when LinkedIn is part of a larger sales strategy rather than treated as a standalone tactic. Luminetics clients have reported improvements in LinkedIn activity, reply rates, visibility, engagement, meetings, opportunities, and pipeline after implementing structured social selling strategies.

How do I train my sales team to sell on LinkedIn?

Start with a repeatable system that teaches your team how to optimize their LinkedIn profiles, find the right prospects, use Sales Navigator, personalize outreach, engage buyers, and create relevant content.

The strongest LinkedIn training for B2B sales teams also gives reps practical workflows, templates, AI tools, resources, and follow-up support so they know exactly what to do after the training ends. Luminetics programs combine live and on-demand training with LinkedIn profile optimization, messaging, Sales Navigator, content, AI tools, and implementation resources.

How can I improve my sales team’s LinkedIn visibility?

Improving LinkedIn visibility starts with credible profiles, consistent engagement, and relevant activity around the buyers your team wants to reach.

Your sellers do not need to become full-time content creators. They need to show up consistently, engage with the right people, share useful expertise, and make it easy for prospects to understand who they are and why they are worth talking to.

What should I look for in a LinkedIn trainer for my sales team?

Look for a LinkedIn trainer who understands B2B sales, not just social media.

The training should connect LinkedIn activity to prospecting, Sales Navigator, outreach, buyer relationships, personal branding, content, and pipeline. It should also include practical implementation so sellers leave knowing what to do when they open LinkedIn the next day.

Should my SDRs stop cold calling and use LinkedIn instead?

No. LinkedIn should improve your cold calling and email strategy, not replace it.

A modern B2B prospecting strategy combines LinkedIn, Sales Navigator, email, phone, content, and relationship-building. LinkedIn gives sellers context, timing signals, familiarity, and better reasons to reach out, which can make the other channels considerably less cold. Luminetics’ messaging programs specifically teach sellers how to combine LinkedIn outreach with existing phone and email efforts.

How do you measure the ROI of LinkedIn and social selling training?

Measure both seller activity and business outcomes.

Leading indicators can include profile views, connections, engagement, message responses, and buyer interactions. Business outcomes can include meetings, qualified opportunities, pipeline, and revenue influenced. For example, Loadsmart reported a 61% increase in LinkedIn activity across its Digital Sales team, while PROS reported generating at least two EMEA opportunities through LinkedIn and Sales Navigator after implementing Luminetics’ strategies.