Leading the Charge in Modern Sales Mastery

We turn your team into savvy social sellers so you can capture more market share.

SINCE

Mod Girl Marketing has been driving digital revenue for innovative brands online.

In 2021, leveraging our expertise in social demand generation, we launched Luminetics, marking a new era in modern sales enablement.

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Our vision is to reshape business standards, integrating authentic connections with sales goals to drive transformative growth and create significant impact.

We’re on a mission to humanize B2B sales.

At Luminetics, we blend the art of relationship-building with the science of modern strategies, boosting social selling effectiveness across sales teams and increasing pipeline velocity.

We believe in real talk, real relationships, and results that speak volumes.

It’s time that B2B makes a move from transactional selling to consultative selling.

Using modern growth systems, Luminetics empowers B2B GTM teams to amplify influence, drive powerful sales opportunities, and improve close rates.

See Success Stories

Mandy and team provided us with invaluable information, from the high-level competitor analysis to granular tips, processes and strategies on how to successfully use LI and SalesNav. We have since generated at least 2 opportunities via this channel in EMEA alone based on her hands-on method. Mandy’s direct approach was welcomed by all members of my team, we could see immediate changes and the effects on our Personal Social brands these brought with them.

Judith Bullock

Sales Development Director, PROS

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Meet Your Team Of
Modern Social Seller Coaches

Mandy McEwen

Mandy, Founder of Luminetics and the award-winning agency Mod Girl Marketing, brings over 17 years of brand-building, digital marketing, and sales expertise. She’s been featured in Forbes, Inc, the Huffington Post, and LinkedIn named her a top B2B marketer. Her specialties include LinkedIn, Sales Navigator, social selling, personal branding, and content marketing.

Allie Fisher

Allie Fisher is a senior digital strategist and account director with over 17 years of experience working in B2B tech. Her specialties include strategic social selling for sales and marketing teams, account management, LinkedIn strategy and copywriting.

Raquel Valentin

Raquel Valentin is a LinkedIn and Sales Navigator expert with more than 5 years of experience. She specializes in LinkedIn outreach and content strategy, mastering engagement tactics and coordination of outreach efforts to maximize digital networking and audience growth.

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Here’s what kind of results you can expect

We were schooled, and then workshop to fix what was broken. The team was enthused throughout and immediately started executing the newly learned best practices. I highly recommend Mandy & team to any organization that is looking for brand awareness and pipeline building on LinkedIn. You will not be sorry!

David White

Director, North America, CM.com

[Mandy] covered key areas around building your personal brand and utilizing marketing content inside the LinkedIn environment to get hard-to-reach prospects to respond. Since that session, the sales team is off to its best since the pandemic. I strongly recommend Mandy and her organization.

Marc Schroeder

Head of Demand Gen, Corpay

You can’t expect your team to get better without a plan. So, provide your team with a tactical playbook and prescriptive action plan on HOW to get better. With Mandy’s help our team has increased their connect, reply rates, increased views/comments/visibility of their own content as well as Loadsmart’s!

Stephanie Benavidez

Head of Sales Enablement, Loadsmart

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Results & Testimonials